Telling your Story & Finding Your Path

Learn to Tell Your Story

One of the first things you'll want to get comfortable doing as you're leaving the military is telling your story. There will be various instances in which you might be introducing yourself or telling your story: during a networking event, in an interview, being introduced to a connection, or just happenstance. For each instance, you can follow the same formula:

• Where have you been? - Where are you from? What are some past experiences you've had? What are some defining moments from your past? Why did you decide to join the military?
• Where are you now? - What is your current role? What are some of the things you do in your current role that you enjoy the most?
• Where are you going? - Why have youd ecided to leave the military? Why are you excited to be having this conversation today? What are you hoping to have the chance to do in the future?

Remember - it's okay to not know where you are going, that is part of this journey! Embrace the uncertainty and use it as a badge of honor. Be open to learning about new roles and industries. Take advantage of asking questions whenever possible!

Give Yourself Permission to Experiment

While the choice of a career path is a critical one, it’s by no means a permanent one. Civilian workers can expect to have about 20 jobs over the course of a career, which means that your first post-service job doesn't have to be your forever job!

The bottom line is this: The private sector isn’t like the armed forces; you can change your job or even your field throughout your career. So give yourself permission to experiment at this stage, knowing full well that you likely have many more adventures yet to come.

Take This Career Test

Within any industry, there are a range of jobs that fall on the following spectrum:

Interpersonal

Analytical

That’s because each end of the spectrum represents a tried-and-true way to create value:

• Interpersonal - You influence others to get something done that wouldn’t have been possible otherwise (e.g., a Sales professional motivates a prospective client to do a deal)
• Analytical - You evaluate data and systems to find hidden opportunities for improvement (e.g., a Data Analyst discovers a bottleneck in a company’s marketing funnel)

And, of course, there are lots of jobs that fall somewhere in-between, drawing upon skills from both ends (e.g., a Project Manager analyzes resources to develop a project timeline, then keeps individuals accountable for meeting that timeline).

To give you a sense of how this shakes out for the tech and media worlds, we’ve ordered the most common roles that Shift places Fellows into:

• Interpersonal
• Sales
• Account Manager
• Customer Success
• Chief of Staff
• People Operations
• Marketing Manager
• Project Manager
• IT Project Manager
• Operations Manager
• Software Engineer
• Data Analytics
• Analytical

To find your range within this wide spectrum, we recommend the following process:

1. Start by reflecting on your own most memorable experiences - both positive and negative. When you were absolutely loving your work, were you leading others and motivating a team to get things done? Or were you digging into data or systems, trying to track down a flaw or an opportunity? And then do the same for the negative experiences - what kind of work bored you out of your mind or left you feeling like a fish out of water? This should give you a sense of your natural inclination along the spectrum.

2. Next, read through each of the job descriptions above. And as you do, close your eyes and try to imagine what it would feel like to be doing each job right now. Notice how your body naturally responds to each imagined experience - are you getting charged up or are you feeling fatigued just thinking about it?

Between these two exercises, you should start to get a feel for where you belong on the spectrum - both in terms of general predisposition and specific role fit.

Test Your Job Fit

But don’t just trust your gut here. Because while your intuition may have served you well in the military, it was also refined over time by lots and lots of experience. Which meant that you could draw upon a robust dataset every time you were looking for a familiar pattern.

Now that you’re starting out in a new world without that ample data, we recommend testing your intuition against those who do have the data - the people who’ve actually done these jobs before!

So here’s the exact process you can employ to check your gut instinct against real-world expertise:

1. Get a LinkedIn account if you don’t already have one. But don’t worry about building out your profile yet - we’ll get there soon. All you really need right now is the ability to do a search of the world’s professionals. And you can even do it on the down-low if you want, by turning on LinkedIn’s private browsing mode.
2. Go to the search box at the top and enter the role you’re interested in - e.g., Project Manager, Data Analyst, etc. If you’d feel more comfortable speaking to someone who’s been in your shoes before, feel free to add your branch of the service to the search - e.g. “project manager” “Navy veteran” (since adding quotes forces LinkedIn to find the whole phrase).

3. Look through the profiles that pop up and pick someone who has a job that seems like the kind you’d want - maybe they’re working at a company of interest you or have traveled a similar path. But don’t sweat this step too much since you’re not committing to a specific job yet; you’re just trying to get a sense of where you fit. And so reaching out broadly and discovering that a particular role isn’t a good fit for you at this stage can save you a lot of heartache down the road!
4. Go to Hunter.io and enter that person’s name and company into the Email Finder tool, which should generate their work email address.

5. Now send them an email, drawing upon the following template:

Subject: Navy vet interested in your career path

Hi NAME,

I’m a (soon-to-be) Navy veteran and, as such, I was thrilled to come across your profile on LinkedIn. That’s because I’ve been thinking about getting into Project Management and would love to learn more about how you chose that path. If you’d be open to sharing your story, is there any chance you’d be available for a 15-minute conversation in the next few weeks? Thanks for considering! -YOUR NAME

6. You won’t hear back from everyone but you’ll be surprised by how many people are happy to talk about themselves - it’s just human nature! And then, after they agree, just get ready to ask them lots of good questions:
7. How did you get into this line of work?
8. What do you spend the most time on?
9. What do you love about it?
10. What drives you crazy?
11. (For veterans) How does this compare with your military experience?
12. If you had it do all over again, what would you do differently?
13. What advice would you give someone who wants to follow in your footsteps?
14. Try to get at least a couple of different perspectives for each role by repeating the process above several times.

After completing this process, you’ll have accomplished two essential goals:

• You’ll have identified the role or small group of roles that really do fit you - both based on your natural inclinations and a better understanding of what those roles are really like.
• You’ll have built out an initial network to support you as you explore these roles - from helping you navigate the application process to referring you directly to the hiring manager.

Which means that you’re almost ready to take the plunge. But first, a quick overview of how the civilian world actually hires, coming up in the next section.

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